Most mobile marketing companies are offering a fee structure similar to that in the credit card industry, complicated and confusing. eMarketMobile's strategy is just the opposite, to simplify what it takes to get local businesses started in mobile marketing. "Most companies charge $500 or more for a mobile optimized website," says Terry Collins of eMarketMobile. 'We include a mobile optimized website with click to call buttons and bold simple navigation."
With mobile marketing still in its infancy, eMarketMobile believes it's critical that local businesses have options that simplify their entry in the mobile marketing world. "Because you certainly don't want your mobile marketing campaigns pointing to a website that is not optimized for mobile, we include a turnkey mobile website in each one of our packages," says Collins. This may be one of the biggest differences between eMarketMobile and its competitors, in the local mobile marketing ecosystem.
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