aisle411 Unveils Indoor Location Geo-Fence Alerts API to Expand In-Store Mobile Search and Navigation Solutions

aisle411, the premier mobile retail navigation service, today announced their Indoor Location Geo-Fence Alerts API being showcased in the aisle411 Android application at Las Vegas area Walgreens stores. aisle411 acquired the technology assets and multiple patents pending from Sunnyvale, CA Wilocate in September 2012 to provide precise indoor positioning information and has now integrated that technology into it's native mobile iOS and Android platforms expanding aisle411's unique in-store search and navigation offering.

With aisle411's scalable Indoor Geo-Fence Alerts solution, aisle411's platform allows retailers and 3^rd party developers to deliver welcome messages as shoppers enter a store on Android and iOS devices and deliver messages based on in-store geo-fences on Android devices. The Indoor Geo-Fence Alerts solution builds on top of aisle411's established and growing indoor map and search solution covering over 10,000 indoor retail locations.

"One of the most powerful assets brick-and-mortar retailers have is their physical store. Our Indoor Geo-Fence Alerts API combined with our indoor map and product search platform allows retailers to leverage their stores to its fullest extent by digitizing and making their stores mobile," said Nathan Pettyjohn , CEO of aisle411. "For example, if a shopper enters a particular area of the store, a retailer might remind them with an Alert message on their phone that they can find a bigger selection of related items via the retailer's mobile website, or suggest a special offer located in a different aisle. This truly extends the shopper experience into an endless aisle where the in-store and online purchasing experience is blurred. Retailers can own that complete experience with this new Indoor Geo-Fence Alerts API from aisle411."

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