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VIDEO: YouTube Unveils New Look for Channels; Debuts 'One Channel'


Related: YouTube

YouTube this morning has officially unveiled a revamped look for its channels, taking the covers off of a new look that's been in very limited beta since earlier this year.

The main focus, of what they've dubbed 'One Channel' is to create a completely consistent experience on all browsers, devices and screen sizes. Check out the video below and here's what to do to get your channel set.

Try these three activities to get the most out of your new channel:
1. Create a trailer, which will play for any visitor who isn't yet subscribed to your channel. This is your chance to hook them and win a new fan. Treat this trailer as if it were an ad. Keep it short and engaging and have a compelling call to action at the end.

2. Create and upload a big, beautiful piece of Channel Art. This will act as your channel's visual identity. And unlike the branding on the old channels, it will look good across all screens and devices, no matter how big or small.

3. Organize your channel's videos and playlists so they work best for your audience and programming. With the new channel home and customizable sections, you're in control of what subscribers see when they click on your channel from the guide.

Check out www.youtube.com/onechannel and click the button at the bottom to get started. We'll migrate your channel to the new design, and walk you through it. For a limited time, you'll be able to switch back to the previous design if you like.

Click to Play Video

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