Press Release, News
As T-Mobile USA, Inc. ("T-Mobile") closed out its fourth quarter, the Company continued to generate business momentum by executing its Challenger strategy, while laying the groundwork for its unique 'Un-carrier' initiatives aimed at changing the rules of wireless. Evidence of this continued momentum is clearly demonstrated by fourth quarter results, which include an increase in net customers, a year-on-year reduction in branded contract churn, an agreement with Apple to bring products to market together in 2013, a transition to more customer-focused Value plans and an accelerated network modernization program.
John Legere, President and CEO of T-Mobile USA, explains, "T-Mobile finished 2012 on a strong note, providing a foundation for executing even bigger game-changing moves in 2013. As the 'Un-carrier,' our promise is simple. You will see us put customers at the center of everything we do going forward, and that means giving them fair and simple wireless experiences in a way that other carriers never have before."
T-Mobile continues to make significant progress executing the five elements of its Challenger Strategy, the Company's playbook for challenging the industry status quo with a disruptive approach.
Amazing 4G Services
As part of the Company's ongoing commitment to provide customers with a game-changing network experience, T-Mobile has completed technology enhancements to improve its network voice and data coverage in 49 metropolitan areas, enhancing the already powerful 4G experience that it currently delivers. Today, T-Mobile announced that it has completed upgrades in several new metro areas, including Orlando, FL, Ann Arbor, MI, and Richmond, VA. The Company's HSPA+ network currently serves 225 million people nationwide, with 142 million people covered by 4G on 1900 MHz spectrum. T-Mobile is also accelerating the launch of its Long Term Evolution (LTE) service and will now reach 100 million people with LTE by mid-2013 and more than 200 million people with LTE by the end of the year. LTE networks have been completed in Las Vegas, NV and Kansas City, MO and are ready for customers as LTE devices launch in 2013.
Value plans continue to grow rapidly in popularity, with 1.3 million customers choosing the plans during the fourth quarter. T-Mobile now has more than six million customers on its Value plans - or 30% of its branded contract base, up from 23% at the end of the third quarter. T-Mobile's "bring your own device" (BYOD) program continues to gain momentum as customers seek better network service at more affordable prices. Approximately 100,000 iPhone customers every month are making the switch to T-Mobile under the BYOD plans, bringing the total number of iPhone users currently on the T-Mobile network to more than 2 million. Taken together, these initiatives are aimed at enhancing the Company's overall competitive position and initiating a return to positive growth in the branded contract customer segment. In the fourth quarter, branded contract revenues declined sequentially by 4.3% to $3.4 billion and 13.9% year-on-year, reflecting the increased sales of Value plans and the loss of branded contract customers. The popularity of Value plans also resulted in branded contract ARPU of $55.47, a decline of 2.0% sequentially and 4.7% on a year-on-year basis. However, these declines were partially offset by higher equipment revenues, resulting in a sequential increase in total revenues.
T-Mobile continues to offer a wide selection of popular Samsung smartphones, including the Samsung Galaxy S III, Samsung Galaxy S II and the Samsung Galaxy Note II. The Company's product lineup will be further enhanced when it begins offering Apple products this year.
At Deutsche Telekom's Capital Markets Day in December 2012, T-Mobile announced its bold 'Un-carrier' strategy featuring an aggressive move to Value plans with a straightforward rate structure that provides customers with unmatched value for their device, and fair, simple and transparent pricing for voice and data service.
Importantly, T-Mobile is on track to close the merger with MetroPCS in the first half of 2013, a combination that will create the premier challenger in the U.S. wireless market. "We are looking forward to the merger of T-Mobile USA and MetroPCS. This combination will substantially benefit the shareholders and customers of both companies by creating the leading wireless value carrier with expanded scale, spectrum and financial resources to compete across the entire U.S. market," said René Obermann, CEO of Deutsche Telekom.
The Company increased the number of customers served through its Mobile Virtual Network Operator (MVNO) partnerships by 275,000 during the quarter, an almost five-fold increase from the same period in 2011. The B2B segment continued to demonstrate momentum against the growth plans put in place in mid-2012. The B2B channel grew during the fourth quarter, particularly among small and mid-market businesses such as Alternatives Unlimited Inc. and Creative Mobile Technology. Other notable wins during the quarter included SAP and Nokia Siemens Networks (NSN). Overall, the number of B2B customers (Corporate, Government and Individual Liable subscribers) grew by 7% year-on-year to 6.4 million, compared to the 5% growth rate in the third quarter of 2012.