NANOTECH ENTERTAINMENT today announced from the CES in Las Vegas that it has completed a partnership agreement to launch the upcoming Que Pasa TV channel. Que Pasa TV will provide Latino centric programming including local Latino community programming, On-Demand viewing of Latino cultural shows and movies, and Streaming of Live events including concerts.
NanoTech Media's NanoFlix platform is a proprietary publishing platform that allows content providers the ability to quickly setup and offer customized, state of the art, TV Channels across a wide variety of platforms including IPTV set top boxes such as Roku, Web Browsers on MAC and PC, mobile handsets including Android and iPhone, and tablets including the iPad. NanoFlix is a cloud based solution that scales automatically with demand providing unlimited expansion capabilities as channels grow combined with costs savings by automatically reducing resources required during non-peak hours. Publishers and Content providers using the NanoFlix system can provide ongoing dynamically updated channels without the need for a technical or programming staff, further reducing overhead costs.
"The NanoTech team was able to quickly build a prototype of the Que Pasa TV channel for us and demonstrate the flexibility and configuration options we would need to launch our channel," stated Miguel Santana , co-founder of Que Pasa TV. "We are very excited to partner with NanoTech and use their technology as we build out a channel that is focused on the Latino community and provides content across a variety of platforms giving our users ultimate flexibility"
NanoTech CEO Jeffrey A. Foley commented, "NanoTech is excited to continue to expand our customer base and reach a variety of end users who will experience our innovative technology. We were excited that the Que Pasa TV team has selected our technology to launch their channel.
With the ever shifting television market moving from the broadcast model to the video on demand model, we truly believe that NanoTech's technology represents 'The Future of Television'."