McGraw-Hill, Education, E-Books
Today at the International Consumer Electronics show in Las Vegas, McGraw-Hill Education launched a suite of adaptive learning products for higher education that use advanced technological engines to improve learning and student performance.
The new "LearnSmart Advantage" suite takes adaptive learning - one of the biggest trends in education in 2012 - beyond the realm of course study tools by using adaptive technology to provide more dynamic, personalized learning experiences across new aspects of the student learning experience. Included in the suite is SmartBook, the world's first ever adaptive e-book, which revolutionizes college reading by focusing students' attention on the content that is most critical to their learning.
Adaptive learning is a method of education that seeks to personalize learning by using sophisticated algorithmic technology to continually assess students' knowledge, skill and confidence levels and design targeted study paths based on the resulting data to bolster students' understanding in the areas where they need to improve the most. By allowing students to focus their outside-of-class study time on the topics and concepts that are most challenging to them, adaptive learning has been shown to help students study more efficiently, develop greater proficiency and earn better grades.
Adaptive learning also benefits instructors: By better preparing students for class, adaptive learning enables instructors to spend more time delving into advanced concepts and engaging students in high-level discussion. The LearnSmart Advantage suite builds on the success of McGraw-Hill LearnSmart, the company's industry leading adaptive study tool. With more than 1 million unique student users "Since the launch of LearnSmart in 2009, we've developed a deep understanding of how personalized learning through adaptive technology helps improve student performance," said Brian Kibby, president of McGraw-Hill Higher Education. "Bringing our expertise and proven effectiveness in adaptive learning to new areas of the learning experience represents an enormous opportunity, both for McGraw-Hill Education and students, instructors and institutions across the country. With the launch of SmartBook and the rest of the LearnSmart Advantage suite, we continue to lead higher education in using adaptive technology to help improve student performance."
The following new products are joining LearnSmart in the LearnSmart Advantage suite:
• SmartBook - an adaptive e-book that creates a more efficient and effective reading experience by assessing students' knowledge and skill levels as they read and highlighting content that focuses their attention on the topics and concepts that they have yet to master. SmartBook represents a breakthrough achievement in reading, as it breaks the centuries-old tradition of books as linear experiences that presume to be read in their entirety, and in a pre-defined sequence, in order to be understood.