Crumbs Bake Shop, Inc, the largest cupcake specialty store chain in the U.S, today announced that the Company has introduced a re-vamped and re-energized website. Through crumbs.com, Crumbs Bake Shop ships cupcakes nationwide and expands the brand's reach beyond the Company's 63 retail stores.
The site upgrade which features new branding and logo, enhanced content and a redesigned format, will provide a better overall user experience and will reinforce the company's already well-established position as the leading cupcake retailer.
Julian R. Geiger, President and Chief Executive Officer, said, "As Crumbs Bake Shop continues to grow and open more stores, it is more important than ever to have a site dedicated to showcasing our famous cupcakes as well as engaging our customers. Our team has worked hard and we are proud to present a new look to crumbs.com, which our customers will love."
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